Budweiser Clydesdales: Behind-the-scenes footage shows their way to the Super Bowl

ANDRA DJUR

If you’ve ever wondered what goes on behind the scenes of making famous commercials, this video is for you! It turns out there’s a lot more going on in the background than you might think.

The beer company has been using these beautiful horses as part of their brand for decades. The original Scottish horses are now specially bred in stables in the United States and will soon become TV stars!

For nearly 80 years now, the Budweiser brewery, Anheuser-Busch, has been synonymous with exceptional heavy haulers renowned for their quality and power.

Jeff Napper runs these stables, where they raise animals, train them to pull carts for promotional purposes, or star in a multi-million dollar Super Bowl commercial!

But horse lovers have nothing to fear. These animals are more than well cared for! From birth to retirement, Jeff and his team make sure their lives are the best they can be. For Jeff, it’s more than just a job.

The company is committed to Clydesdales because they represent the tradition and quality that goes into everything they do and for the company to do it right. For them, it’s a big operation, a major investment.

And it’s really a big operation. They have 175 horses in stables across the states and want to breed 44 more animals per year! And it takes a lot of effort, time, money…

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